Technology Strategies Middle East (TSME) and Software AG successfully concluded their joint “Accelerating Business Excellence with AI-Driven Transformation” Roundtable Event in Kuwait on September 30th, 2024. The gathering of industry leaders from various industries and sectors aimed to explore the powerful potential that Artificial Intelligence (AI) has to introduce to digital innovation and improve efficiency and business excellence.
The conference featured a distinguished lineup of keynote speakers, including Firas Saifan, Managing Director of TSME, Mohammad Abu Shmais, Senior Director of Business Development at TSME, Alaa Khattab, Senior Director at TSME, Dima Hamodi, Senior Commercial Manager at CUBES, and Cezmi Eroglu, Transformation Solutions Director MET at SoftwareAG.
These industry experts shared their valuable insights and real-world success stories, offering attendees a deeper understanding of AI applications and benefits when integrated with cutting-edge digital transformation solutions like Business Process Management (BPM) and G[P]RC+ solutions. They also explored future digital trends that they believe will unlock business excellence in the Gulf and Middle East Region. Discussions also emphasized the critical role that the implementation team plays in the success of the transformation journey.
Professionals in the field had the opportunity to network at the event, which featured engaging panel discussions and interactive sessions. The event also provided a suitable platform for attendees to meet and connect with like-minded individuals, exchange ideas, and explore potential collaborations.
“We are pleased with the conference’s outcome,” stated Firas Saifan, Managing Director of TSME. “The level of engagement and enthusiasm from the participants was exceptional. We are confident that the knowledge and connections built during this event will enable businesses to put it to use and empower them to drive significant growth.”
TSME organized the conference in cooperation with Software AG and AIMS, the partner of TSME in Kuwait and the official sponsor for the event. Their contributions were instrumental in creating a valuable and impactful experience for all attendees.
Mahmoud Habash, CEO of AIMS, and Ebru Kilic Eker, Regional Vice President, Middle East & Türkiye, Software AG delivered an informative and engaging opening that highlighted the importance of AI-powered digital transformation and the positive impact of innovative solutions and tools to businesses today looking to achieve a competitive advantage and business excellence.
Ms. Ebru Kilic Eker, Regional Vice President, Middle East & Türkiye, Software AG highlighted that “AI is at the cusp of every strategic decision for businesses engaging in digital transformation. Businesses are looking to stay competitive in today’s rapidly evolving landscape, and our goal is to provide the essential framework and best practices for organizations to yield optimum results through intelligent process mining. We look forward to continuing our initiatives that support the transformation for a positive outcome in the region.”
For his part, the CEO of AIMS Mr. Mahmoud Habash, commented “We successfully provided new horizons of digital transformation during the conference, which was intended to display various progressive solutions that channel the power of AI to unlock new opportunities for excellence and growth.”
This conference reiterates our commitment to empowering the digital transformation industry across the region. It also supports our responsibility toward unlocking sustainable growth and facilitating the simplest and most convenient way for businesses and organizations to unleash their full potential.
